Associate Partner
Credit Empowerment Partner
presented by

Celebrating the best home-grown brands across India


In the last few months, the COVID-19 pandemic and the lockdown have crippled the MSME sector - the backbone of India’s economy. The micro, small and medium enterprise (MSME) sector comprises of the business units that largely depend on recurring sales to meet fixed costs. Now, with near-zero revenue, many of these small and medium businesses (SMBs) are in an unprecedented financial crisis. Lack of funds to recommence production with hefty rents and salaries to pay, many of them have shut shop. As the lockdown restrictions are eased, surviving SMBs are picking themselves up, and are demonstrating resilience and perseverance in resuming operations.

To celebrate these SMBs, bring them into the spotlight and make their voices heard, YourStory is celebrating MSME Week, powered by our credit empowerment partner - TransUnion CIBIL, India's first credit information company and Dell Technologies, our associate sponsor, from June 20 to June 27, 2020. During this virtual, week-long celebration, YourStory is showcasing stories of some of India's most loved, home-grown SMBs and brands. They have built their business over the years and transformed themselves through innovation. These are the SMBs that India is proud to show off to the world. As part of the MSME Week, YourStory is hosting a series of live, online interviews, panel discussions and editorial coverages. A large number of attendees, particularly from the SMB sector, are expected to attend. The week-long celebration will culminate in a grand finale featuring champions of the MSME segment on MSME Day (June 27, 2020).

Key Takeaways
MSME Week - Online sessions
June 20
3:00 pm - 4:00 pm
Live Session (one-on-one interaction)
Tips and tricks for SMBs: how to sell on ecommerce in times of COVID-19
Suraj Vazirani, Founder, The Beauty Co
June 21
3:00 pm - 4:00 pm
Live Session (one-on-one interaction)
How long will SMBs take to recover from COVID crisis?
Arun Singh, Chief Economist, D&B India
June 22
3:00 pm - 4:00 pm
Live Session (one-on-one interaction)
How India can leverage its export of steel to boost economy
KK Mehrotra, Chairman of Indian Institute of Metals (Delhi Chapter)
June 25
12:00 pm - 1:00 pm
Live Session (one-on-one interaction)
How credit behaviour and access to capital affects SMBs revival
Sujata Ahlawat, VP and Head – Direct to Consumer Interactive, TransUnion CIBIL
3:00 pm - 4:00 pm
Panel Discussion
MSME Credit: Solving cash flow for MSMEs should be top priority for Indian economy
Prakash Sankaran, MD & CEO, A. TReDS Ltd. (Invoicemart)
Darshan Hiranandani,  Chairman, ASSOCHAM National Council on Hydrocarbon and Petrochemical
Shachindra Nath, Executive Chairman & Managing Director, U GRO Capital
June 26
3:00 pm - 4:00 pm
Live Session (one-on-one interaction)
Is coronavirus a blessing in disguise for Ayurveda brands now that immunity has become the new buzzword?
Ameve Sharma, Baidyanath

MSME Week - Grand Finale

June 27 | 11:30 AM - 3:00 PM

Welcome note (11:30 AM -11:40 AM)
MSME Day: Impact of COVID-19 on SMBs
Dipti Nair, Editor at Large, YourStory
Introduction (11:40 Am-11:45 AM)
MSMEs: Backbone of Indian economy
Shradha Sharma, Founder and CEO, YourStory
Panel (11:45 Am -12:15 PM)
How MSMEs are championing India’s technology-led transformation
Nath Parmeshwaran, Director, PayPal India
Sandip Chhettri, COO, TradeIndia
Gaurav Khatri, Cofounder, Noise Audio
Mahesh Ramamoorthy, Managing Director, APMEA- Banking and Payments, FIS
Keynote (12:15 PM -12:30 PM)
Vocal for Local: COVID crisis, a time to boost local industries
Samir Modi, Managing Director, Modi Enterprises
Panel (12:30 PM-1:00 PM)
How new consumer brands are making a splash with D2C strategy
K Vaitheeswaran, Co-Founder, Again Drinks
Karan Chowdhary, Co-Founder, Fit & Glow Healthcare
Varun Alagh, Co-Founder, Mamaearth
Maulik Mistry, Co-Founder, Pure Snacks Ltd
Panel (1:00 PM-1:30 PM)
COVID-19: Lessons and revival strategy for SMBs
Sreevathsa Prabhakar, Founder, Servify
Hiren Shah, Founder, Vertoz
Rajat Jain, Founder and MD, Kimirica Hunter
Kishan Jain, Director, Goldmedal Electricals
Uday Narang, Chairman, Anglian Omega Group
Thought Leadership Address (1:30 PM -1:50 PM)
Why structurally-strong SMBs can survive any crisis
Harshala Chandorkar, Chief Operating Officer, TransUnion CIBIL
1-on-1 interaction (1:50 PM -2:00 PM)
Ground Zero: New MSME definition, economic package and incentives for SMBs
Mukesh Mohan Gupta (MSME Chamber President)
1-on-1 interaction (2:00 PM-2:20 PM)
Pivot and persist, keys to success for Indian SMBs
Jayant Khosla, VLCC
Closing thoughts (2:20 PM-2:30 PM)
Dipti Nair, Editor at Large, YourStory

Stay tuned for all the fun coming your way!

Details coming soon. Stay tuned for all the fun coming your way!

Copyright YourStory 2020